I manage marketing project approvals for my organisation.

It's my job to ensure that we hit marketing campaign deadlines. Sometimes, we need 'personal heroics' to achieve it - overtime, weekend working, and unwelcome stress. 

One of the most common causes is delay in getting prompt approval of documents or graphic content. That's frustrating, because it should be avoidable - I make sure everyone involved gets a 'high priority' email with PDFs attached, they simply have to open it, review, and reply. 

Especially when there are multiple revisions, approvers, departments and locations involved, it can be an administrative nightmare.
And unless I spend even more precious time keeping an audit trail, it's hard to identify the problem later so it can be avoided next time. 

What can Marketingunity do to help?

We can offer a proven solution which is designed specifically to address this problem - our Approval Manager module. 

Approval Manager holds a single master 'storyboard' containing all revisions of material needing approval, and all change requests. All involved simply review the material over the Web, and approve it or make change requests as appropriate. There are no multiple copies sent by email, or multiple responses to track. It all takes place centrally and visibly, so any delays are quickly spotted and rectified. 

And a full audit trail is maintained, so post-campaign analysis easily identifies where any delays occurred, allowing continuous process improvement. 

It you'd like to say goodbye to personal heroics, give us a call today.